THE STRENGTH OF SILMO PARIS lies in its ability to bring together independent opticians, distributors and wholesalers from around the world.

Key figures of SILMO Paris 2024

32127
visitors come from around the world
75000
m² of exhibition area
1500
brands represented
81
% wish to exhibit in 2025
85
% of exhibitors believe that Silmo Paris is essential to the industry

Why participate in SILMO ?

Crowd of visitors at the SILMO trade fair

Develop your turnover

Meet the industry's decision-makers and build new relationships
A conversation between an exhibitor and a visitor looking at glasses

Recruit new customers

Get in touch with visitors to convert them into customers
SILMO exhibition sign

Boost your brand awareness

Be part of a general communication plan
A selection of eyewear

Test your new products

Measure the success of your new products in the eyes of market experts
VIDEO

A look back at SILMO Paris 2024

Relive the unique experience of the show, which brought together optics and eyewear enthusiasts and professionals. A celebration of creativity, innovation and expertise, shaping the future of our sector.
Woman holding a vinyl cutout in the shape of glasses

Discover our commercial brochure

Get the best possible preparation for your participation at SILMO Paris with the latest exhibition figures and the steps to follow to increase your visibility.
Download the sales presentation

Sales